About Alex Mills

It depends on the scope. Most work is project-based or a package based on set deliverables and outcomes. Tell me what you’re trying to do and I’ll come back with an honest proposal. 

Agencies are great. I still work with them frequently and I’ve done some of my best work there, so if you need a full team (client lead, copywriter, producer, designer), an agency makes sense (and there may be scenarios where I’m a contractor within that team).

The difference with me is simple: you get a senior person doing the actual work, not a junior the agency delegates it to. I handle the strategy, the production and the creative myself, with a sharp focus on what actually performs on-platform, the part that often gets lost under an agency’s operational priorities. Fewer hands, no layers, someone genuinely accountable for the output.

More like a king of most trades who doesn’t like being put in a box. I often get called a social unicorn and it’s kinda stuck

Typically we agree on a set number of days / hours a week for a fixed period, or we agree on a specific deliverable like a strategy deck or batch of videos . I’ll lead creative strategy, project management or social production, whatever fits the gap. I’ve run accounts client-facing, and I’ve worked behind the scenes helping agencies sharpen their offering or find efficiencies on key accounts. 

No. On paid social my strength is the creative strategy; I partner with media specialists for the actual running and optimising. If that’s what you need, we can come in as a team and scope it together.