Pappa Flock: Driving Viral Growth And Community Fandom
Driving viral growth and community fandom for Pappa Flock through dynamic shortform video and on-the-ground content. Mixing humour, hype and crave-worthy visuals to spark attention, pack out stores, and cement the brand as a cult chicken favourite across Sydney and Queensland.
Tonies: Launching The Must-Have New Toy
Launching Tonies in ANZ through creator-led storytelling that positioned the Toniebox as screen-free, imaginative play – building awareness, trust and parent advocacy at scale.
Ninja Stealth IQ: Blending Creativity With Performance
Driving high-impact creator content for Shark Ninja during a peak launch window, rapidly sourcing and refining a diverse roster of creators to bring the Stealth IQ Blender to life. Delivering 30+ performance-led shortform assets in one month – creating six months’ worth of premium, paid-ready social content and sustained creator advocacy.
Clarins Multi-Active: Empowerment Through Influencers
A narrative-driven influencer campaign focusing on stress management and skincare routines to introduce Clarins’ new Multi Active range to an emerging Gen Z and millennial demographic.
Adobe Your World Your Canvas: Transforming Urban Landscapes into Digital Art
The Challenge Adobe needed a local APAC campaign to promote their flagship product Photoshop, with an activation that would build relevance for our target audiences and drive product uptake. Their global TVC campaign ‘Your World Your Canvas’ was a good start, but we needed something more local. Approach Taking visual cues from Your World Your […]
LeVeL Lemonade: Sipping Success with Micro-Influencers
The Challenge Elevating an Australian-owned local lemonade brand, LeVeL Lemonade, through strategic micro-influencer campaigns that spotlight both their delectable taste and health-enhancing benefits. Overview As a family-owned, Australian-based sports drink supplement, LeVeL Lemonade sought to reinforce its position as a premium soft drink with the health benefits of a sports drink. Targeting fitness enthusiasts, the […]